In business, strategy means action -- the steps the business owner intends to take to bring in new customers and stay ahead of current and prospective competitors. A small business has resources, ...

Brands across all industries must develop a robust, multifaceted social media strategy to combat the emerging risks identified in this report. As the online landscape continues to evolve, so too do ...

Most business owners lack a business plan, a strategic plan and an exit strategy. Many small-business clients come to SCORE Manasota for help creating and developing their business and strategic plans ...

Opinions expressed by Entrepreneur contributors are their own. In 1996, Robert Kaplan and David Norton identified the four barriers to effective strategy implementation: vision, people, management and ...

Choosing the right multicloud strategy is a key step to your organization's success. Companies turn to a multicloud strategy to let them pick the best cloud service for their particular needs. But ...

"What is the definition of marketing strategy?" is a common question among marketing professionals and others in the business world. So let's cover some basic ideas that separate marketing strategy ...

Many modern American defense thinkers have focused on how military innovation, especially technological innovation, can create a more effective force. Although there are a wide range of perspectives ...